Yelp provides a suite of tools connecting people to local business through community contributed reviews is at the frontier of motivating to users to contribute. They currently boast about 25 million unique hits per month, and growing quickly, thanks in part to the efforts of their Community Managers.
SOCHI was privileged to hold a brown-bag lunch with two such community managers, Mariah Cherem and Colleen Curtis from Yelp.com. Mariah is the current Metro Detroit Community Manager, and Colleen was the Chicago Community Manager. They provided a great view of what's it like to work for one of the country's best known social media companies. They talked about how they foster the sense of community and keep their users happy and reviewing.
